Helio Studio
An immersive marketing site for a creative studio, built around scroll-driven storytelling and a custom WebGL hero that still loads in under two seconds.
- 2x
- Inbound leads
- 1.8s
- First paint
Helio is a creative studio that lives or dies on first impressions. Their old site undersold them. The new one had to feel like the work they make — and still load before a visitor loses patience.
The challenge
Immersive and fast usually pull in opposite directions. A scroll-driven, WebGL-led experience can be breathtaking and unusable in the same breath. The goal was the rare middle: cinematic and quick, on a phone, on the studio's first visit from a potential client.
The approach
Spectacle, on a strict budget.
- A custom WebGL hero tuned to load in under two seconds, with a graceful fallback when the GPU isn't willing.
- Scroll as narrative. Each section reveals deliberately, guiding the eye instead of fighting it.
- Editable by humans. A clean CMS so the studio can publish new work without calling an engineer.
It doubled our inbound and won us our first enterprise client — the site finally does the talking.
The outcome
Inbound leads doubled, first paint lands at 1.8 seconds, and the studio walked into bigger rooms on the strength of the site alone. Spectacle, delivered responsibly.
Have a project in mind?
Let's build something worth remembering.
Mojtaba Shaito